Aspiring Writers, Listen! What does Brad Herzog Say in “A writer’s secrets to catching creative ideas”

In “A writer’s secrets to catching creative ideas” Herzog who is a freelance writer, magazine articles writer and author of more than 30 books discusses the art of creative writing. As a creative writer he shows how he managed to produce his most interesting pieces of work. He tells us how important it is to be unique and think out of the box countering the conventional wisdom, as creative writing is not about writing the expected but instead finding the real story that moves and pushes the audience to think.

He starts by telling that good writing begins with a great idea, an idea that is compelling and interesting enough to grab the interest of audience as well as the publisher. It doesn’t need to be the trendiest one, instead creative thinking demands certain degree of uniqueness to it. An idea that doesn’t follow the general flow or the current fashion instead of it is a pure product of creativity. It’s the job of a creative writer to catch those ideas and nourish them into great pieces of writing. Ideas can emerge from mundane things and could be turned into something miraculous. Even the regular routine life work can often prove to be a fodder for the creative ideas, like tying shoelaces that leads to investigating and finding the person behind the Nike’s swoosh…